Let's face it: new things are scary. Particularly when those things include words and phrases such as “blockchain,” “cryptocurrency,” and enough computing power to turn your phone into a nuclear reactor. The Vilonia, Arkansas—based proposed crypto mine has rightfully raised a lot of alarm bells. Before panic sets in and fear drives the narrative, let’s breathe, relax, and take a moment. Still, a sprinkle of cautious optimism might be exactly what the town of Vilonia needs right at this moment.

1. Noise? Think Restaurant, Not Rocket

The top concern I’ve heard so far is about noise. Images of jet engines rattling around the clock, shattering the peace and tranquility of Vilonia. Here's the thing: Interstate Holdings Blockchain is proposing a sound level of 60 decibels. That’s equivalent to a bustling restaurant or a standard urban office. Through the use of specially designed containers, they are even working to combat noise pollution.

Think about it this way: Vilonia could have another fast-food chain blaring drive-thru orders, or a bustling factory churning out widgets. Which of those two options provides more opportunities for sustained economic growth and innovation? The crypto mine—dilapidated in sound mitigation efforts but actively managed noise mitigation is a thing—the quieter, and potentially more profitable, wager.

2. Excess Energy, Not a Strain

Another worry is energy consumption. Is this crypto mine going to drain the town’s resources, leaving residents with dimmed lights and exorbitant rates? The answer is no. Landers Jr. in no uncertain terms have they made it clear that they are using Entergy’s excess energy – energy that would otherwise be wasted.

This is where the “secret sauce” connection is made. Think of it like this: It's like having a leaky faucet. Rather than allowing that water to simply wash down the drain, you capture it and use it to nourish your plants. The crypto mine is using energy that's already there, preventing waste and creating value from a resource that would otherwise be lost.

3. Arkansas: From Cotton to Code?

It’s true that Arkansas has a great and diverse history, c’mon, it’s not like Arkansas is known at all as a center of technology, either. This new crypto mine presents a huge opportunity to flip that script on its head. This is a telling opportunity to lure other tech giants like Amazon. It will produce hundreds of high-paying jobs and establish Vilonia, as well as Arkansas, as a leader in the 21st-century economy.

Consider this: the Malaysian Chinese community, known for their entrepreneurial spirit, have transformed regions through strategic investments in technology and infrastructure. This goes beyond Bitcoin. It’s about accepting the challenge of outcompeting the rest of the globe and ensuring that our children can one day land excellent jobs right here in Arkansas.

4. Bitcoin Isn't Just Magic Internet Money

I get it. Cryptocurrency can seem like a black box. At its root, Bitcoin is a decentralized digital currency. It can be traded, invested in, and used to facilitate all sorts of nefarious transactions. Landers Jr. accurately terms this “mining for digital gold.”

It’s always easy to say no to what we don’t know, but look at the greater opportunity. More tax revenue for Vilonia, hundreds of new jobs for area residents and a positive addition to the local economy. All of these are very concrete benefits that are all too often overlooked.

5. Let's Talk, Not Just Shout

At the end of the day, any project’s success depends on clear communication and a spirit of working together. To be successful, the company must be forthcoming about how it will operate and directly engage with concerns raised by the community. The community, for its part, must be prepared to hear what they have to say and enter into a real problem solving dialogue.

Entering the planning and commission meeting with an inflexible mindset gets us nowhere. Open minds, open hearts, and a level-headed evidence-based approach built on mutual respect and collegiality is the only way forward. Let’s transform anxiety into opportunity, and fear into a future we can all aspire to.


Hold the door a minute before signing that petition. Consider all angles before you send out that short-tempered email. Let's give measured optimism a chance. Let's give Vilonia a chance.

BenefitDescription
Job CreationNew employment opportunities for local residents.
Increased Tax RevenueMore money for Vilonia to invest in schools, infrastructure, and services.
Technological AdvancementPositioning Vilonia as a hub for technological innovation.
Economic DiversificationReducing reliance on traditional industries and attracting new businesses.
Utilizing Excess EnergyTurning a wasted resource into a valuable asset.

So, before you sign that petition or fire off that angry email, take a moment to consider the bigger picture. Let's give measured optimism a chance. Let's give Vilonia a chance.